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The Smartphone & Tablet Experience

More than 30% of visits to leading ecommerce websites come from smartphones or tablets. Brands must act now to make the most of this unprecedented opportunity to deliver relevant experiences for customers on any device.

Learn about emerging mobile trends and their implications to your business, while coming away with an understanding of how a long-term vision is critical to addressing the online everywhere customer. Other topics will include:

  • Why customers on smartphones and tablets should not be treated the same way;
  • How implementing new strategies require investment and marketing control;
  • What buzzwords and hype you should avoid;
  • And much more.

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Featured Presenters:  

Thomas Husson
VP, Principal Analyst
Forrester Research

Todd Lido
Marketing Director

Rob Yoegel
Content Marketing Director